FAQs

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General Basics

What is a URL shortener?
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A URL shortener is a tool that converts long web addresses into shorter, more manageable links. These are easier to share across social media, print, or presentations. With platforms like xengo, these short links also come with analytics and branding options for added control and insight.
Why should I shorten my links?
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Short links look cleaner, are easier to remember, and reduce character count — ideal for platforms like Twitter or SMS. With xengo, you also get built-in analytics and smart routing features to track performance and tailor content delivery.
What is xengo used for?
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xengo is used to shorten, brand, and track URLs across digital channels. It's built for teams and creators who want more than just a link — with insights, expiration options, and integration capabilities for advanced link management.
How do QR codes work with short links?
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When you create a short link in xengo, a QR code is automatically generated. Scanning it takes users to your destination URL. It’s perfect for bridging offline and online experiences in print ads, packaging, signage, or events.
Do short URLs affect SEO?
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Short URLs that use proper 301 redirects — as xengo does — retain SEO value and pass link equity. They're fully crawlable by search engines and can be used confidently in SEO-optimized campaigns.
Can I use short links in emails and SMS?
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Yes. xengo links are optimized for SMS, email newsletters, and notifications. They keep messages tidy and are compatible with mobile devices — plus, you get click tracking and device analytics as part of the experience.
What is a branded or custom short link?
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A branded short link uses your own domain (e.g. go.yoursite.com) instead of a generic one. With xengo, setting up a custom domain is simple, helping increase trust, improve engagement, and reinforce brand presence.

Capabilities and Features

What is xengo and what can it do?
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xengo is a smart link management platform that helps you shorten URLs, create custom branded domains, track analytics, and connect click data to your business tools. It's ideal for digital campaigns, A/B testing, and secure internal sharing.
Can I use xengo to create links that expire or self-destruct?
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Yes, xengo supports link expiration based on time, click limits, or custom triggers. This is great for limited-time offers, private documents, or gated content — giving you full control over how and when your links are accessed.
Does xengo provide analytics for short URLs?
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Every xengo link includes real-time analytics. You’ll see clicks, time stamps, geolocation, devices, browsers, and more — allowing you to assess campaign performance and user behavior without extra setup.
Can I connect xengo with Slack, WhatsApp, Email, Telegram, Microsoft Teams, webhooks or other tools?
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Yes. xengo supports native integrations with messaging platforms and offers webhook support to automate alerts, connect workflows, or trigger responses based on user clicks.
Does xengo support QR codes?
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Yes, every xengo link includes a downloadable QR code. Use it on flyers, product packaging, or posters to connect offline traffic directly to digital destinations with full tracking.

Privacy and Security

Is xengo GDPR compliant?
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Yes. xengo is fully GDPR compliant and designed with privacy in mind. We collect only essential metadata to power your analytics while ensuring you retain full control over your data, including export or deletion on request.
Is xengo PCI-DSS compliant?
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Yes. All payments are processed through Stripe, a PCI-DSS Level 1 certified provider. xengo never stores card data directly, helping protect your financial information and simplifying compliance for your business.
Is xengo Cyber Essentials Plus certified?
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Yes. xengo is certified to Cyber Essentials Plus, a UK government-backed standard. This reflects our commitment to strong security practices, regular audits, and independently verified safeguards across our platform.
Does xengo store personal information of people who click my links?
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No. xengo collects anonymized, non-personal metadata such as IP address, browser, and device type — only what’s needed for insight without compromising user privacy.
Can I track who clicked a link?
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xengo respects privacy, so it doesn’t identify individuals by default. However, you can attach custom metadata — such as campaign names or user tags — to trace link origins and audience segments without violating privacy laws.
Are my short links secure?
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Yes. All xengo links are encrypted with HTTPS. You can also enable features like one-time use, password protection, or link expiration — useful for sensitive content and enterprise-grade link sharing.

Helping Startups

Is there a free plan for startups?
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Yes. xengo includes a generous free tier with custom branding, analytics, and basic integrations — perfect for indie founders, small teams, or side projects looking to grow without upfront costs.
How does xengo help SaaS startups and solo builders?
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xengo makes link management simple but powerful. Use it to test marketing copy, monitor referral traffic, create QR links for landing pages, and track conversions — all in one lightweight dashboard.
Can I use xengo for launch campaigns or limited-time offers?
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Absolutely. xengo lets you create time-sensitive or click-limited links with real-time tracking and notifications. Great for beta launches, investor links, pre-orders, or early-access promotions.

Pricing & Plans

How much does xengo cost?
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xengo offers a flexible pricing model for individuals, startups, and teams. Start for free, then scale as your needs grow — with pricing based on link usage, analytics depth, and integration needs.
What’s included in the free plan?
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The free plan includes branded links, real-time analytics, basic webhooks, and downloadable QR codes. It’s ideal for MVPs, campaign testing, and getting started before committing to advanced features.
Do you offer discounts for nonprofits or open-source projects?
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Yes. We support nonprofits, educators, and open-source contributors. Reach out to contact@xengo.io for custom pricing or partnership discussions tailored to your mission.
What payment methods are accepted?
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We accept all major credit and debit cards via Stripe, a trusted payment gateway. You’ll get downloadable VAT invoices and can manage billing from your xengo dashboard at any time.

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