Smart URLs

Branded links that do more than redirect

Short links on a domain you control — screened for safety, editable any time, and telling you the moment they're clicked. Built for business, not hobbyists.

Free trial · your own domain from day one · no obligation
What's a smart URL?

More than a short link

A plain shortener hides a long address behind a stranger's code and leaves you guessing. A xengo smart URL sits on a domain you control, and you can re-point where it goes without reprinting a thing. Every destination is safety-screened, every click is tracked and bot-filtered, and you're alerted the instant it happens — so the link is an asset you manage, not a link you forget.

Your domain
go.acme.com/spring
QR
Copy the link or scan the QR — the same smart link.
Destination ✎ editable
https://acme.com/2025/spring-sale/landing?utm_source=poster&utm_medium=qr&utm_campaign=spring&ref=hq
change it any time
Re-point the destination whenever you like — the poster, the QR and every link you've already shared keep working. The short link never changes.
  1. 1

    Create

    Pick your domain, paste the destination — your branded link and QR go live.

  2. 2

    Share

    Put it on a deck, poster, menu or label. Re-point the destination whenever you need.

  3. 3

    Know

    Get pinged the moment it's used, with honest, bot-filtered analytics behind every scan.

Your name on every link

Every link lives on a domain you control — an instant go.xgo.fi subdomain, or your own custom domain with automatic HTTPS, from the entry tier. People click a name they recognise and trust, not a stranger's short code — and your brand travels with every share.

  • Custom domain with auto-HTTPS from day one
  • Instant branded subdomain, no DNS wait
  • No enterprise upsell to look branded

Change the destination, not the code

Point a live link somewhere new any time — the printed poster, the deck, the QR on the wall all keep working. Fix a broken link, swap a campaign, or update a menu without reprinting or re-sharing a thing.

  • Re-point live links without reprinting
  • One code, seasons of campaigns behind it
  • Set expiry and tags to stay tidy

Know the moment, not the month

The second someone clicks or scans, we tell you — in Slack, Teams, Telegram, email or your own webhook. Set rules for thresholds, spikes and VIP triggers, so the right person reacts while it still matters.

  • Real-time alerts where your team already works
  • Rules for thresholds, spikes and VIPs
  • React while the moment is still hot

Numbers you can defend

Every link gets honest analytics — clicks over time, device, browser, source and geography, with a clean human-vs-bot split. Give each channel its own link and the numbers show exactly which post, email or partner drove the traffic — no guessing.

  • Human-versus-bot split on every link
  • Geo, device, browser and source, per link
  • Defensible figures for the report, not vanity

Everything you'd expect — and the parts you wouldn't

Your own domain

BYO custom domain with auto-provisioned HTTPS, or an instant branded subdomain.

Editable destinations

Re-point any live link without changing the shared or printed URL.

Tags & expiry

Organise at scale and set links to retire on schedule.

Bulk import & full API

Create thousands at once, or wire it into your own tools (API on Business).

A QR for every link

Dynamic, branded codes tracked separately from clicks.

Safety, kept current

Every destination screened on creation and re-scanned daily.

Frequently asked questions

Can I use my own domain for short links?

Yes — bring a custom domain with automatic HTTPS, or use an instant branded subdomain, both from the entry tier.

Can I change where a link points after sharing it?

Yes. Smart URLs are editable — re-point a live link to a new destination without changing the short URL you've already shared.

Do short links expire?

Only if you want them to. You can set an expiry date and add tags, or leave links live indefinitely.

Are the click stats accurate?

Yes — clicks are split human vs bot, so you see real engagement rather than inflated counts padded by crawlers.

Why not just use a free shortener?

Free shorteners get blocked by corporate filters and carry no brand. xengo screens every destination and puts links on your own domain.

One platform. Everything a link should do.

Smart URLs, dynamic QR codes and a full API — branded on your own domain, safety-screened, and tracked. Build, re-point and measure it all in one place.

Start free trial
1,284 clicks
go.acme.com/spring
1 London 412
2 Manchester 168
3 Bristol 94

Smart URLs

Branded short links on a domain you control — editable, screened, and tracked.

Popular Smart URLs features

  • Your own custom domain, auto-HTTPS
  • Re-point live links without reprinting
  • Every destination safety-screened
  • Honest, bot-filtered analytics

Dynamic QR

Branded QR codes you can re-point any time — never reprint the poster again.

Popular Dynamic QR features

  • Editable destination behind every code
  • Your brand colours + logo
  • Real-time scan alerts
  • Per-code scan analytics
$ curl -X POST api.xengo.io/v1/links
{
  "domain": "go.acme.com",
  "url": "https://acme.com/…"
}
→ 201 go.acme.com/aB3xK

API

Create and manage links + QR at scale, straight from your own tools.

Popular API features

  • REST API with scoped keys
  • Bulk-create thousands of links
  • Programmatic QR generation
  • Webhooks + click / scan alerts

Put your brand on every link

Create your first branded, screened, alert-ready link in under a minute. Start your free trial.